Privacy policy
Privacy Policy
Last updated: October 5, 2025
Falco operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). Falco is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.
Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.
Personal Information We Collect or Process
When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:
Contact details including your name, address, billing address, shipping address, phone number, and email address
Financial information including credit card, debit card, and financial account numbers, payment card information, transaction details, and other payment details
Account information including your username, password, and preferences
Transaction information including the items you view, add to your cart, wishlist, purchase, return, or exchange
Communications with us, such as customer support messages
Device and usage information, including IP address, browser type, and interactions with the Services
Location information, as described below under “Location Tracking and Location-Based Services”
Personal Information Sources
We collect personal information directly from you
Automatically through cookies and tracking technologies
From service providers and partners
From Shopify and other platforms integrated with our store
How We Use Your Personal Information
Depending on how you interact with us, we may use personal information to provide and improve the Services, process transactions and deliver products, communicate with you about orders, returns, and support, send marketing, promotional, and transactional messages (including SMS), prevent fraud, maintain security, and comply with applicable law.
SMS Abandoned Cart and Marketing Messages
We may use your phone number to send text messages related to your cart activity or order status, including reminders for abandoned carts
You will only receive these messages if you have opted in or provided your consent
Messages may include personalized product recommendations, discount reminders, or order updates
You can opt out at any time by replying STOP or following the unsubscribe instructions provided in our messages
Message and data rates may apply depending on your carrier
We handle all SMS data in accordance with applicable privacy laws and carrier rules. SMS activity is processed securely and never shared for unrelated marketing purposes.
Third-Party Data Sharing
We may share your personal information with trusted third parties that help us operate and improve the Services. These include Shopify for e-commerce hosting and payment processing, marketing and analytics partners such as Meta, Google, or Klaviyo for personalized advertising, fulfillment and shipping providers to deliver your orders, and fraud prevention and payment verification services.
These third parties are only given the information necessary to perform their specific functions and are contractually obligated to protect your data.
We may also share aggregated or anonymized information that cannot be used to personally identify you, for analytics or business purposes.
Location Tracking and Location-Based Services
When you use our Services, we may collect or infer location data from your device (such as IP address, Wi-Fi connection, or GPS data) to display your local currency and shipping options, suggest nearby promotions or events, detect and prevent fraudulent transactions, and improve website performance and customer experience.
You can control or disable location permissions in your device or browser settings. Disabling location features may limit certain location-based functionalities of our website.
How We Disclose Personal Information
We may disclose personal information with Shopify and service providers acting on our behalf, with marketing partners for advertising purposes (subject to your opt-out rights), when required by law or in connection with business transactions, and with your consent or at your direction.
Relationship with Shopify
The Services are hosted by Shopify. Shopify may collect, use, and share your personal information to provide its own services. To learn more, visit the Shopify Consumer Privacy Policy or exercise your rights through the Shopify Privacy Portal.
Security, Retention, and Your Rights
We take reasonable precautions to protect your personal information, but no system is 100% secure. You can exercise privacy rights such as access, correction, deletion, and opt-out of targeted advertising by contacting us.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last updated” date.
Contact
For questions, requests, or complaints regarding this Privacy Policy or your personal information, contact us at
Email: 20falcostudios@gmail.com
Address: 77 Tozer Crescent, Ajax, ON, L1T 5A2, Canada